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HOLDS LIKE WAX, WASHES OUT LIKE GEL A versatile water-based pomade that holds all day yet rinses out easily with water. Works Best for these hair types Fine to medium thick hair Short to medium lengths Works Best for these Looks Classic put together-styles Messy wet looks Key Ingredients Kaolin Clay. Waxes Naturally-Derived from Brazilian Palm Tree Leaves and Coal provide a natural structured finish. Barber Tips When hair is damp, apply Layrite Grooming Spray as a primer to get the most out of your pomade. -
EFFORTLESS HOLD FOR NATURAL STYLING A lightweight, water-based shaping cream that adds texture and creates flexible hold for a range of styles. Flexible, medium hold keeps your style in place all day while leaving hair feeling soft and natural-not stiff or waxy. Lightweight formula adds shape and definition without weighing hair down. Clean matte finish leaves hair looking natural and healthy, not dry or flat. Soft, smooth formula distributes evenly for fast application. Reworkable (no water required). Signature mild cream soda scent.Works Best for these hair types Fine to medium thick hair Natural, casual groomed looks Works Best for these Looks Frizz-free definition for wavy + naturally curly hair Versatile flexible hold for casual styles. Key Ingredients Kaolin Clay. Waxes Naturally-Derived from Brazilian Palm Tree Leaves and Coal provide a natural structured finish. Locks in moisture, providing luster and shine while taming frizz. Barber Tips Apply in wet hair for a softer, easy-going look. Apply in dry hair for more control and firmer finish. Work fingers through hair for a more casual look, use a comb for a neater, more defined look. -
HIGH SHINE FOR A POLISHED LOOK Achieve high shine, shaping an all day hold with this styling cream that works easily into hair. Create straight, sleek looks, or use as a top coat for extra shine. Great for fine to medium thick hair, short to medium lengths, straight, sleek looks. Works Best for these hair types Fine to medium thick hair Short to medium lengths Works Best for these Looks Straight sleek looks Polishes the hair for a high sheen straight/wet look Key Ingredients Naturally-derived lanolin. Provides high shine and texture, while conditioning the hair. Barber Tips Use in combination with Original or Superhold and layer on as a top coat to max out shine. Works exceptionally on super curly hair that is naturally very dry and lacking moisture. Works great if you have to wear a hat or helmet, re-styles in seconds with nothing but your hands, no water or comb necessary. -
FOR HARD TO CONTROL HAIR An incredible high hold, water-based pomade that gives ultimate control and superb hold for the most demanding and challenging styles. Distributes easily--Even in thick, coarse curly hair. Grips hair to shape into even the highest elevation styles. Manages and helps straighten curl. Dries with a flexible hold to keep hair in place all day. Never flakes. Signature mild cream soda scent. Works Best for these hair types Medium to curly, coarse or thick hair All lengths from short to long Works Best for these Looks High elevation styles Messy wet looks for unruly hair Key Ingredients Conditioners Naturally-Derived from Coconut Oil + Castor Oil // Smooth the hair by going deep within the surface of the hair shaft to lock in moisture, providing luster and shine while taming frizz. Barber Tips Works great on cowlicks. Depending on hair type, use Original in most places and add Superhold for areas that "stick up or fight back." Tame and shape you mustache with its hold that lasts for hours. -
NEVER LETS HAIR GO OUT OF STYLE Strong hold with a great matte finish. An extreme high hold, water-based styling clay that delivers a clean matte finish that lasts all day. Washes out easily with water. All day incredible high hold without weighing hair down. Thickens & texturizes. Clean matte finish. Doesn’t dry, never flakes. Reworkable (no water required). Signature mild cream soda scent. Works Best for these hair types FIne to medium thick hair Short to medium lengths Works Best for these Looks Messy looks or structured dry looks Key Ingredients Unique combination derived from minerals and plants (Ozokerite, tribehenin, lanolin and cera alba) Chosen for their ability to deliver flexible hold. Barber Tips Holds well evening if you're one of those people who likes to "mess with" your hair all day. Controls frizz and gives definition and separation when warmed and applied lightly.
